Lucky Green is the Official March 2023 Color of the Month

Lucky Green is the Official March 2023 Color of the Month
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The Importance of the Color of the Month

Every month has an associated color that reflects the mood, events, and themes for that time period. The Color of the Month is more than just a fun concept - it has real influence in the worlds of design, fashion, marketing, and beyond.

Here are some of the ways the Color of the Month makes an impact:

  • Retailers and brands launch products and marketing campaigns aligned to the color.
  • Fashion designers incorporate the hue into their seasonal collections.
  • Restaurants, hotels and venues decorate their spaces around the color scheme.
  • Publishers and graphic designers use the color prominently in visual designs.
  • Major awareness campaigns align their materials and branding to the color.

In summary, the Color of the Month creates a unified theme and seasonable atmosphere. It's a clever way to rally behind a defining shade that epitomizes the spirit of the month.

How the Color of the Month is Chosen

So who decides what color gets to represent each month? There are a few key players in the selection process:

  • Pantone Color Institute - This leading color authority plays a major role in choosing the Color of the Year and influencing monthly colors.
  • Fashion forecasters - Experts analyze upcoming fashion and design trends to predict colors that will be popular for the season.
  • Paint brands - Major paint companies like Benjamin Moore and Sherwin Williams announce their Color of the Year, which helps guide monthly shades.
  • Flora and fauna - The colors seen in nature during a given period provide inspiration, like spring flower hues.
  • Marketing firms - Agencies look at upcoming brand campaigns and events to suggest relevant monthly colors.
  • Holiday themes - Months with major holidays often take colors from traditional celebrations, like red and green for December.

These groups forecast color trends and contextual factors to come up with the Color of the Month. Their selections are meant to align with seasonal changes, cultural events, and moods during that calendar period.

Past March Colors of the Month

Before revealing the 2023 pick, let's look back at some notable colors that have represented the month of March:

Aqua (March 2022)

Last year, the Pantone Color Institute chose an energizing aqua hue called Very Peri as its 2022 Color of the Year. This set the tone for March 2022 to follow up with a similar vibrant aqua. It evoked feelings of renewal fitting for the start of spring.

Yellow (March 2021)

In 2021, a joyful yellow shade was dubbed the March Color of the Month. It aligned with the cheerful spirit of springtime, bringing warmth and positivity after a long winter.

Pink (March 2020)

A tranquil pink provided a sense of calm and self-care in March 2020 at the start of the global pandemic. It encouraged people to find moments of peace and relaxation during a difficult time.

Green (March 2019)

Green is perennially associated with the coming of spring, and Pantone chose a refreshing mint green as their March 2019 pick. It symbolized renewal, fresh starts and nature's awakening.

Predicting the March 2023 Color of the Month

What color will epitomize March 2023? Here are some thoughtful predictions:

Viva Magenta - Pantone's Color of the Year

This vivid crimson red shade has been selected by Pantone as their pivotal Color of the Year for 2023. We may see this dramatic hue carry over as a defining March color to align with Pantone's forecast.

Purple

Many experts have predicted that purple will dominate in 2023. As a calming, spiritual and creative color, it would be an apt choice to usher in spring.

Yellow

This sunny hue perennially symbolizes optimism and positivity. As winter ends, yellow could bring bright renewal and cheer.

Pastel Blue

Serene and subtle, a light sky blue conveys tranquility and a refreshing spring mentality. It would provide a soothing touch heading into warmer months.

Those are some of the top color contenders for March 2023. But the final verdict will likely take into account additional factors...

March 2023 Holidays, Events and Awareness Campaigns

The Color of the Month often pays homage to major holidays, events and awareness months happening during that time. Here are some big March milestones that could sway the decision:

St. Patrick's Day - March 17

This Irish cultural holiday will have a major impact on the March color. Expect to see emerald green heavily promoted in alignment with St. Patrick's Day themes.

Multiple Sclerosis Awareness Month

March is MS Awareness Month, with a signature orange color used by the National MS Society. This important cause could be recognized by making orange March's featured tone.

International Women's Day - March 8

This global celebration of women could inspire a feminine shade like bold fuchsia or sky blue as a nod to femininity and women's strength.

Spring Equinox - March 20

The symbolic start of spring might warrant a nature-inspired color like seafoam green or robin's egg blue to herald the changing of the seasons.

The Secret's Out: March 2023 Color of the Month Revealed

After reviewing all the evidence and proposals, the council of color experts has made their final decision. Get ready to stock up on all things...

Lucky Green!

Vibrant shamrock green has been selected as the official Color of the Month for March 2023.

This vivid emerald tone was chosen to align with St. Patrick's Day and symbolize the luck o' the Irish. It also evokes renewal and nature, perfect for the coming of spring.

Incorporate bold, bright shamrock green into your wardrobe, decor, marketing campaigns, events and more throughout March 2023. Catch the lucky green wave as this uplifting color takes center stage!

Using Color Psychology to Boost Your March Plans

Now that you know March's featured hue, you can strategically use color psychology to your benefit:

  • Paint your home or office a splash of invigorating shamrock green to stir creativity and refreshment.
  • Bring good fortune into your life by wearing green jewelry or other symbolic green accessories.
  • Serve up pesto, matcha tea, kiwi smoothies and other green foods to get in the St. Patrick's Day spirit.
  • Use lucky green in your branding, packaging and promos to align with the month's vibes.
  • Add green accents to your events, photoshoots and designs to tap into the color's energy.

However you choose to showcase it, flaunt March's festive green hue to capture the seasonal mood for springtime.

Looking Ahead: Predicting April 2023's Color of the Month

March is kicking off spring in emerald style, but what color will define April? Here are some guesses for the month ahead:

Yellow

Following March's green vibes, April may take a sunnier turn with vibrant yellow shades of daffodils and tulips.

Purple

This mystical color is predicted to be huge in 2023. An April purple would align with spiritual Easter celebrations.

Pink

Feminine and optimistic pink would suit April's blooming spring flowers and cheerful Easter themes.

Stay tuned next month as the April Color of the Month is announced!

The Takeaway: Embrace the Color of the Month

The Color of the Month provides guidance, inspiration and creative direction across industries. Align yourself to the featured tone to tap into seasonal moods and consumers' mindset.

For March 2023, show your Irish spirit and spring renewal with statement shades of lucky shamrock green. However you display it, let this color infuse vitality, fortune and cheer into your life and endeavors.

Get ready to let March's vibrant official color take center stage!

FAQs

How is the Color of the Month determined?

The Color of the Month is chosen by a council of color experts from organizations like Pantone and major paint brands. They analyze upcoming trends, events, holidays and seasons to select the color that best represents each month.

When is the Color of the Month for March announced?

The March Color of the Month is typically announced in late January or early February, right before the month begins.

What was March's Color of the Month last year in 2022?

Last year, March 2022 featured an energetic aqua tone as the Color of the Month, aligned with Pantone's 2022 Color of the Year pick, Very Peri.

How long has Color of the Month been around?

Color of the Month has been an annual tradition for over two decades. It began in the late 1990s from Pantone and has grown into a recognized seasonal program across industries.

Who uses the Color of the Month?

Major brands, designers, retailers, restaurants, hotels, publishers and consumer lifestyle sectors integrate the monthly color into products, branding, marketing, packaging, events and initiatives.

Disclaimer: This article is for informational purposes only and does not constitute medical advice. Always consult with a healthcare professional before starting any new treatment regimen.

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